2023 has already been filled with a handful of movies that have taken the internet by storm, but none have been as uniquely fascinating as the horror comedy Cocaine Bear. The Elizabeth Banks-directed film’s absurd premise, loosely inspired by true events, and trailers have ensured that this drug-infested mammal is going to be a cinematic star. Now, on the eve of Cocaine Bear’s opening weekend, star and comedian Scott Seiss has caught moviegoers up to speed on what they need to know going into the film. Spoiler alert, the answer is hilariously simple.
In a 30-second video posted to Seiss’ Twitter page, the actor informs us that we need to know absolutely nothing. Like the magic conch from Spongebob, it’s that humorously simple. Cocaine Bear isn’t part of some grand cinematic universe like the MCU or a part of a comic book property from the mid-20th century. All you need to know are the two words featured in the title: cocaine and bear. That’s it. Seiss goes on to reference Nicole Kidman’s iconic AMC Theatres commercial and compares the misadventures of Cocaine Bear to Citizen Kane, but this is a hilarious promotion that you just need to watch. It’s that funny and will have you laughing with your friends all the way to the theater.